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ARTÍCULO
TITULO

Creating A Cause For Sustainability: A Practice-Based Research Project For Undergraduate Students

Christopher N. Doval    
Cary A. Caro    

Resumen

Corporate social responsibility (CSR) and corporate sustainability (CS) practices have an influence on the image and profitability of any business. As business schools attempt to mold future leaders, schools have found exploring the topic of CSR and CS into their business curriculum. While many theoretical approaches have been taken, there are few examples of practical projects that professors can utilize in the classroom. Here, the authors present an example of a semester-long project that forces students to examine and reflect upon their own personal consumption habits and create a personal CSR report. The authors describe the project, expected outcomes, and the narratives that are created in the project and the course. Finally, the paper examines the importance of personal reflection on the development of personal cause and responsibility, which can help to develop future socially responsible leaders.

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