Resumen
The case study of the British air navigation service provider NATS reveals the trend to conduct two businesses (regulated and commercial) within the air navigation services industry. The analysis of the commercial pillar in the NATS´s business (with air navigation services as well as with services built upon the air navigation services like expertise, know-how, engineering, consultancy etc.) shows the multidirectional product and market strategy implemented by NATS in its commercial activities. Thus, going both commercially and globally, NATS acquires a new fashion of a multinational multiproduct global air navigation services company. As ?the global? in the current architecture of air navigation services industry, NATS uses contractual and institutional partnerships to meet the requirements of miscellaneous customers ? airlines, airports, airports´ operators, civil aviation authorities, ministries etc. These multinational multiproduct air navigation services companies are predicted by us to become the global providers of air navigation services and global investors, global owners, global developers and global manufacturers within the ANS industry in the future.