Resumen
This paper describes the experience in the Barcelona/Catalonia region concerning the set-up of a transport resource management system for personal mobility. This has been done under the umbrella of the EU FP7 MyWay project. MyWay develops beyond the traditional journey planners, with mobile user services that facilitate personalised seamless integration of public and private transport modes into a single trip and make travelling around the city effortless, swift and pleasurable. All possible transport modes available are displayed to the user in an integrated fashion, thus encouraging the use of cleaner modes of transport. The approach gives priority to the ?egocentric vision? of the user, offering a solution closest to his or her personal needs and preferences, making the frequent use of this personalized solutions a main contribution to the sustainability of urban transport, as an alternative to ideal but not always practical and user acceptable solutions.