Redirigiendo al acceso original de articulo en 18 segundos...
ARTÍCULO
TITULO

Structure and Strategies of Multinational Enterprises in Nigeria

Moruff Sanjo Oladimeji    
Benneth Uchenna Eze    
Kazeem Adeyinka Akanni    

Resumen

This study sought to examine the effect of organization structure on organization strategy. Survey research design was employed through the administration of structured questionnaire to staff of Nestle Nigeria PLC, Unilever Nigeria PLC and PZ (Cussons) PLC. The findings revealed that, organization structure positively and significantly affects  strategy implementation  (F stat 107.52* 0.000) and that organization structure account for 53% (Adjusted R2= 0.5312) variation in organization strategy. It can therefore be concluded that, organization structure plays a significant role in strategy formulation and implementation in Nigeria multinational enterprises. It could be seen that, global matrix structure and product division structure are the most critical elements of organization structure driving strategy implementation in a multinational firm. It is therefore recommended that, multinational firms in Nigeria should employ matrix structure towards the enhancement of their organization strategy. This is because matrix structure has the highest effect on organization strategy.

 Artículos similares

       
 
Anna Maria Variato,Paolo Maranzano,Roberto Romano     Pág. 207 - 236
 Il presente contributo rappresenta le caratteristiche settoriali del paese per identificarne punti di forza e di debolezza, così da delineare proposte coerenti con il piano ?Next Generation EU?. La trattazione verte sul posizionamento dei sett... ver más
Revista: Moneta e Credito

 
Ahmed Zain Elabdin Ahmed,Gyanendra Sisodia     Pág. 72 - 80
Innovation Management has received a lot of attention in the last few decades, from a vital determinant of the global competitiveness of nations over the coming decade to the primary driver of economic progress and well-being. Many countries over the wor... ver más

 
Moruff Sanjo Oladimeji, Benneth Uchenna Eze, Kazeem Adeyinka Akanni     Pág. 63 - 68

 
Bo?ena Chovancová, Michaela Dorocáková and Dagmar Linnertová    
A high liquidity, low expense ratio and the possibility to conduct arbitrage allow exchange-traded funds (ETFs) to be used for short sales. Bearish investors can also buy inverse ETFs. This paper aims to outline two investment approaches for bearish ETF ... ver más

 
Daria Serogina,Hanna Bazetska     Pág. 185 - 198
In this article the methodical foundations for the construction of a regional innovation strategy and the vectors for the formation of a new policy are presented. The necessity of conducting a regionally differentiated innovation policy based on the prin... ver más