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ARTÍCULO
TITULO

Analysis of the sociocultural impact of tourism in central jungle of Peru

Jose Javier Valdez-Arancibia    
Rocio Veli-Chuquillanqui    
Rosberly Cerron-Juzcamayta    
Heidy Gonzalo-Gonzalo    

Resumen

This study focused on the tourism growth in the Satipo district, a prominent destination in the central jungle of Peru, and sought to understand its sociocultural influence through a qualitative approach. The objective was to analyze the sociocultural impact of tourism in Satipo and determine its influence on the economy, society, culture, and environment. The methodology consisted of basic and descriptive research using inductive and deductive methods. A non-probabilistic sample of 50 individuals was analyzed through structured interviews with 12 questions.The results showed that Satipo has experienced a positive economic impact with an increase in jobs in the social sector due to tourism. However, despite improvements in the quality of life, social conflicts still exist. From an ecological perspective, the community has been promoting environmental awareness to protect its natural heritage. The conclusion reached was that tourism in Satipo has generated economic benefits and raised environmental awareness, but sociocultural challenges still persist.

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