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Dafnis N. Coudounaris, Peter Björk, Tõnis Mets, Rustam Asadli and Andreea I. Bujac
Based on the trust/commitment theory and the customer-based brand equity theory, this study aims to ascertain which of the brand equity drivers of A. Le Coq beer have an impact on attachment and its overall brand equity in the Estonian brewery market. In...
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Peter Adekunle, Clinton Aigbavboa, Opeoluwa Akinradewo, Matthew Ikuabe and Kenneth Otasowie
The primary objective of this study survey is to close knowledge gaps by measuring the responses from construction experts and investigating the significant effects of using digital technologies in construction information management (CIM). This is attri...
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Daniel I. Chiciudean, Vanessa P. Shonkwiler, Iulia C. Mure?an, Alina Zaharia and Gabriela O. Chiciudean
The hospitality industry has taken advantage of consumers? increasing concerns regarding environmental issues. Worldwide, green restaurants have increased their profitability by using environmental attributes as a competitive advantage. In Romania, resta...
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Ângela Leite, Anabela Rodrigues and Sílvia Lopes
Brand experience, brand love, and brand behavior outcomes hold significant importance in management research. Their relevance extends to shaping strategic decision-making, fostering a customer-centric approach, and providing insights into the competitive...
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Mattia Pellegrino, Gianfranco Lombardo, George Adosoglou, Stefano Cagnoni, Panos M. Pardalos and Agostino Poggi
With the recent advances in machine learning (ML), several models have been successfully applied to financial and accounting data to predict the likelihood of companies? bankruptcy. However, time series have received little attention in the literature, w...
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