Revistas
Artículos
Publicaciones
Documentos
REVISTA
USV Annals of Economics and Public Administration
TODAS
Redirigiendo al acceso original de articulo en
16
segundos...
Inicio
/
USV Annals of Economics and Public Administration
/
Vol: 12 Núm: 1 Par: 0 (2012)
/
Artículo
ARTÍCULO
TITULO
CONSUMER UTILITY THEORY TO BUSINESS MANAGEMENT
Lorena Croitor
Resumen
No disponible
Acceso
PÁGINAS
pp. 138 - 143
NÚMERO
Volumen: 12 Número: 1 Parte: 0 (2012)
MATERIAS
ADMINISTRACIÓN
ECONOMÍA
REVISTAS SIMILARES
Administrative Sciences
Journal of Open Innovation: Technology, Market, and Complexity
Journal of Economic Development; Environment and People
Artículos similares
A SCALE DEVELOPMENT APPROACH TO PERCEIVED RISK IN PURCHASE OF CARS
Acceso
T Frank Sunil Justus,T Sunitha,M. Gnanasundari
Perceived risk is an ambiguity that consumers face when they cannot foresee the outcome of their purchase decisions. Perceived risk occurs when an individual consumer perceives the possible hazard or chance of loss as the result of a purchase decision. C...
ver más
Revista:
Management Insight - The Journal of Incisive Analysers
Analysis of Customer Behaviour and Online Retailers Strategies Using the Agent-Based Simulation
Acceso
Sava Cavo?ki, Aleksandar Markovic
Pág. 13 - 24
This paper discusses the application of ABMS ? agent-based modelling and simulation in the analysis of customer behaviour on B2C e-commerce websites as well as in the analysis of various business decisions upon the effects of on-line sales. By linking th...
ver más
Revista:
Management
DIMENSIONS OF THE MARKET RISK
Acceso
Cornelia Marcela Danu
The present work presents the concept approach and the types of the market risks, considering the representatives of the two correlative dimensions of the market: the supply and the demand. This approach dissociates from the other ways to define and to m...
ver más
Revista:
Studies and Scientific Researches: Economics Edition
Valuing changes in environmental attributes with discrete choice models: an application to sportfishing in the east coast of U.S.A.
Acceso
Kenneth McConnell
Pág. pp. 31 - 54
Consumer decisions regarding quality or attribute differentiated goods, involve discrete or qualitative choice regarding an exhaustive set of mutually exclusive alternatives determined by preferences over the attributes that characterize the alternatives...
ver más
Revista:
Estudios de Economía
Consumer choice
Acceso
H. G. Clarke
AbstractThe author argues that traditional market research techniques such as consumer 'intention to buy' surveys fail to predict consumer behaviour because the underlying assumptions that man is rational, aware of his wants and preferences, and consiste...
ver más
Revista:
South African Journal of Business Management
Revistas destacadas
Infrastructures
Informed Infraestructure
BiT
Revista de la Construcción
Ver todas las revistas