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Inicio  /  Nauka ta Progres Transportu  /  Núm: 19 Par: 0 (2007)  /  Artículo
ARTÍCULO
TITULO

THE MARKETING RESEARCH PROBLEMS OF THE SALES COMPANY FORECASTING

V. A. Hertsyk    

Resumen

The author considers the principal methods, both qualitative and quantitative ones, as well as simulation in forecasting product sales. The author suggests a system simulation method, which will enable to obtain indexes complementing each other and will ensure all-round investigations into the phenomenon on the well-grounded basis.

Palabras claves

PÁGINAS
pp. 248 - 252
MATERIAS
INFRAESTRUCTURA

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