Revistas
Artículos
Publicaciones
Documentos
REVISTA
International Journal of Research In Business and Social Science
TODAS
Redirigiendo al acceso original de articulo en
17
segundos...
Inicio
/
International Journal of Research In Business and Social Science
/
Vol: 10 Núm: January Par: 0 (2021)
/
Artículo
ARTÍCULO
TITULO
The role of emotional marketing and UTAUT on donation intention through social media
Desi Tri Kurniawati
Nadiyah Hirfiyana Rosita
Rila Anggraeni
Resumen
No disponible
PÁGINAS
pp. 38 - 46
NÚMERO
Volumen: 10 Número: January Parte: 0 (2021)
MATERIAS
ADMINISTRACIÓN
REVISTAS SIMILARES
International Journal of Research In Business and Social Science
Empowerment
Journal of Economics, Business & Accountancy
Artículos similares
Impact of Emotional Intelligence on employability of IT professionals
Acceso
Arjit Pathak,Shardul Shankar,Vijayshri Tewari
This paper critically analyses conceptualizations and authentic proof in support of Emotional Intelligence (EI) and its claimed role in the potential employability of the budding and working IT Professionals. EI is claimed to have an effect on a sizeable...
ver más
Revista:
Management Insight - The Journal of Incisive Analysers
Emirati women?s experience of job satisfaction: Comparative effects of intrinsic and extrinsic factors
Acceso
Seydahmet Ercan
AbstractLiving and working in a patriarchal culture that encourages modesty, female Emirati employees might face unique challenges such as a male-dominated work environment, higher emotional labour and lack of role models to follow. These challenges pote...
ver más
Revista:
South African Journal of Business Management
The Intermediate Role of Brand Loyalty in the Relationship between Consumer Value and Purchase Intention (Case Study: Consumers of SNOWA Household Appliances in Kermanshah City)
Acceso
Mehrdad Ghanbari,Mehdi Yasemi,Ehsan Abasi
Pág. 116 - 121
The present study tries to test the mediating role of brand loyalty in relationship between consumer value and purchase intention. The research method is descriptive- correlative and it is specifically of structural equations modeling type which uses Sma...
ver más
Revista:
International Review of Management and Marketing
Marketing strategy for informal worker group in construction industry in Indonesia
Acceso
Kukuh Lukiyanto,Maranatha Wijayaningtyas
Pág. 33 - 46
The paper aims to identify foreman?s strategies in marketing his/her group?s service as well as analyzes how the foreman finds a job in construction project. Qualitative method with phenomenological approach was used to address the research?s problem thr...
ver más
Revista:
Management and Economics Journal (MEC-J)
Effect of Store Design on Perceived Crowding and Impulse Buying Behavior
Acceso
Bidyut Jyoti Gogoi
Pág. 180 - 186
Retailing has undergone tremendous changes in the present business environment. One reason being the increase in business of the online retailers. Customers now have a choice and preference to choose the channel of their choice. The pro...
ver más
Revista:
International Review of Management and Marketing
Revistas destacadas
Infrastructures
Informed Infraestructure
BiT
Revista de la Construcción
Ver todas las revistas