Consumers' Choice Factors for Buying Residential Property in the Philippines: An Empirical Investigation

Artículos similares

The Conception of Consumer Perceived Risk towards Online Purchases of Apparel and an Idiosyncratic Scrutiny of Perceived Social Risk: A Review of Literature

Acceso

Eugine Tafadzwa Maziriri,Tinashe Chuchu Pág. 257 - 265

A review of literature can be an explanatory, critical, and useful synthesis of a specific topic. The aim of this paper is to provide an overview of existing knowledge on the concept of perceived risk as well as perceived social risk. It is widely ... ver más

Revista: International Review of Management and Marketing

Influence of Income and Occupation on Consumers? Susceptibility to Reference Group demands on Brand Choice Decisions

Acceso

Asad Rehman,Syed Ahsan Jamil Pág. 376 - 382

The present study is an effort to explore the influence of income and occupation on consumers? susceptibility to reference group demands on brand choice decisions and to verify the relevance of reference groups in the Indian context. Using an adapted ver... ver más

Revista: International Review of Management and Marketing

Retention or defection? Chinese consumers? decision-making styles for domestic and global brands

Acceso

S. Y. Tzeng,W. M. Wong

AbstractThis study explores consumers? decision-making in terms of intention to switch to foreign brands from domestic brands when purchasing cell phones and sports shoes. A survey of 584 undergraduates in Guangdong, China, shows that domestic brands ret... ver más

Revista: South African Journal of Business Management

A Qualitative Inquiry Of Generation Y Consumers? Selection Attributes In The Case Of Organic Products

Acceso

Asphat Muposhi, Manilall Dhurup

The primary objective of the study was to explore which attributes of organic products inform Generation Y consumers? purchase decisions. The study, which was grounded in qualitative research design, utilised data generated from sixteen in-depth intervie... ver más

Revista: International Business & Economics Research Journal (IBER)

Assessing Consumer Purchasing Decision Styles: An Empirical Investigation From South Africa

Acceso

Chengedzai Mafini, Manilall Dhurup

The determinants of how and why people shop has been a topical matter to many people for many years. This had a stimulus effect on the development and proliferation of a diversity of consumer typologies. The purpose of this study was to develop a typolog... ver más

Revista: International Business & Economics Research Journal (IBER)

Artículos similares

Revistas destacadas