Resumen
European integration encourages rural diversification and innovation, supporting the creation of non-agricultural jobs and strengthening local economies. This scientific paper explores the typology of rural areas in Serbia and compares them to rural areas in the European Union. Methodologically, the research leverages multivariate statistical analysis, precisely factor and cluster analysis. The primary objective is to understand these regions? diversity and commonalities comprehensively. The core focus of this study revolves around the significance of these findings within the context of Serbia?s European integration process. The analysis includes 12 variables that create a model of rurality, i.e., the four dimensions of rurality: level of economic development, structural characteristics of agriculture, demographic structure, and spatial characteristics. Based on the model of rurality, a rural typology is created at the regional level, which records nine statistically significant groups of rural regions in the EU, including Serbia. Cluster 2 includes most of the analyzed territory of Serbia (about 70%), and this group is the most rural, given the negative characteristics of this type of rural area. These results are devastating, and the creators of Serbia?s rural policy must consider the multidimensional nature of rural areas when defining future strategies.