Resumen
Big Data can help users attain a competitive advantage, and evidence suggests that by utilising Big Data, organisations can generate insight that can help strengthen their decision-making capabilities. However, a key issue remains that much data is trapped in legacy systems, and is hence not being appropriately retrieved and utilised. This paper builds on the existing literature base to investigate the challenges and issues organisations face in utilising Big Data. Through results of a survey with 97 respondents, this work shows that these issues can be categorised into six areas, including issues of format and structure of the data, as well as identification of the key need for a framework and architecture for organising Big Data.